Marketing for the Modern B2B Buyer’s Journey - Interview with Mark Donnigan

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The B2B buying process can be lengthy and complex, with multiple decision-makers and stakeholder groups involved. This can lead to long sales cycles and a lower win percentage for businesses. However, by understanding and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales https://consultant-mark-donnigan34197.blogminds.com/b2b-marketing-mark-donnigan-interview-virtual-cmo-15638072


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