While the ultimate decision rests on your business goals and budget, the question of whether you really need paid ads (PPC/SEM) comes down to balancing immediate visibility against organic sustainability. The major Pros are instant traffic and visibility for new businesses or promotions, the ability to target highly specific audiences (location, demographics, intent), and precise cont... https://www.webdesignvr.com/blog/do-you-need-paid-ads-for-your-business